"Generation Zero is not and has never been intended to be a Simon Stålenhag game," he explained. In a follow-up email, Kraftling added Avalanche had known about Stålenhag's art, but flatly denied Tales from the Loop inspired the game. "We have spoken to his agency and there's an acknowledgement that there's no copyright infringement." Stålenhag is known for his atmospheric sci-fi artwork. "He hasn't been involved with the game directly or indirectly, we haven't used any of his material in the production of the game," Kraftling insisted. Intrigued by Stålenhag's comments, at Gamescom I asked Kraftling whether Avalanche had spoken to Stålenhag about the similarities between the game and Stålenhag's work. "But the minimally decent thing to do would have been to at least acknowledge the similarities when pointed out." "I guess they didn't have to say anything," Stålenhag wrote. He also noted Avalanche is based in the very same Swedish town as him, and claimed the game's director, Emil Kraftling, had been following him on Twitter. Stålenhag explained he did not feel he should "be the only artist allowed to do sci-fi set in the Swedish countryside in the 1980s", but was frustrated Avalanche had not informed him of the upcoming game - despite having worked with the studio on a separate project, and despite the similarities between his work and Generation Zero. The issue resurfaced when Stålenhag recently made public his displeasure at Avalanche's conduct in a Twitter thread. Right: The Electric State, by Simon Stålenhag. ![]() Left: Generation Zero, by Avalanche Studios. Buckle in - the situation's a bit of a mess. Now, after several weeks of social media posts, it seems Stålenhag remains frustrated that Avalanche has yet to publicly acknowledge social media comments about the similarities between the two works. On Twitter, YouTube, and Eurogamer's own comments section, many remarked Generation Zero looks remarkably similar to the work of well-known artist Simon Stålenhag, whose sci-fi role-playing game and book Tales from the Loop is also set in 1980s Sweden with giant robots. When the game's trailer was announced, however, some found it looked oddly familiar. Described by the studio as a sci-fi "guerilla action" game, it's set in an alternate version of 1980s Sweden invaded by giant machines. I also appreciate the fact that we will realize important sales synergies by delivering VFX services from Goodbye Kansas Studios,” says Peter Levin, CEO of Goodbye Kansas Group.Earlier this year, Just Cause developer Avalanche announced its first self-published game: Generation Zero. “It is very pleasing to see that Infinite Entertainment is able to create a collaboration with talents such as Simon Stålenhag and Måns Mårlind, it is testament to our brand’s strength. Production of “Endymion” is anticipated to begin in 2022. Oliver Oftedal and Tom Olsson from Infinite Entertainment will serve as Executive Producers of the show. Mårlind is well-known in the TV industry as both writer and director, and his credits include the critically acclaimed series ‘Bron’ (The Bridge) which has aired in 161 countries and local versions have been created in multiple countries. His book ‘Tales from the Loop’ became a critically acclaimed TV-series on Amazon Prime and the Russo brothers, directors of Marvel’s ‘Avengers: Infinity War’ and ‘Avengers: Endgame’, are turning his latest book ‘The Electric State’ into a movie with Universal Pictures. Stålenhag’s retro-futuristic art and books have made him into one of the world’s most sought-after visual storytellers. Infinite Entertainment, a production company within Goodbye Kansas Group, has developed ‘Endymion’ with Stålenhag and brought onboard Mårlind to adapt the story into a TV-series. Måns Mårlind, the co-creator of ‘The Bridge’, will adapt critically acclaimed artist Simon Stålenhag’s new literary title into a three season event series. Goodbye Kansas Studios will deliver VFX for the series. ![]() ![]() Goodbye Kansas Studios sister company Infinite Entertainment will produce a new TV-series, a science fiction thriller named ‘Endymion’. New project with Simon Stålenhag & Måns Mårlind
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